Pelushirts® are almost here!
Don't miss our exclusive pre-sale offer for our subscribers.
how it works
Put on the pajama and sleep with it
Take it off in the morning
(do not wash it)
Use the center pocket
to fold in the pajama
Your Pelushirt is done!
Give it to your child
Five beautiful Pelushirts to choose!
A sleep shirt for moms to wear at night that turns into
a beautiful plush toy with her soothing smell.
First of all, you might be thinking, what is separation anxiety in babies? Well, if you haven’t experienced it yet, you might soon.
Separation anxiety in babies is a normal process in their development when they gain a sense of object permanence.
That’s why when you leave them momentarily, whether it is at the cradle, with a relative or at a day care, they start to cry uncontrollably out of fear because they don’t know how long you’ll be gone and that makes them feel vulnerable.
This is very common during the first months when moms spend most of the time with them. And while it’s a developmental milestone, it is undoubtedly heartbreaking for both babies and moms.
But where does the mommy smell come into the equation?
Even before babies can see, they can recognize their mom’s smell. It is scientifically proven that mom’s smell soothes the baby, making them feel secure and loved.
That’s why pediatricians recommend mom’s to leave a blanket or a worn t-shirt that smells like her to calm their newborns separation anxiety (yeap, it sound yucky but believe us, babies love it!).
That’s how the Pelushirts were conceived; by combining science and cuteness
The Pelushirts are a pajama collection for moms to wear at night-time that folds into a plush toy with her soothing smell to give it to their child during daytime, while mom is away.
This will help your child to feel as close to you as possible by giving them an item of your clothing disguised as a toy to hug. The Pelushirts are made with 100% hypoallergenic cotton, so it won’t irritate the skin. They are also very easy to transform from a sleep shirt to a Pelushirt.
Your Pelushirt will be available VERY soon!
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